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Problem

Thanks to Cirencester friendly’s 118 year history, its service consistently meets and exceeds its customers’ ever-changing needs.  However, whilst the Society continued to move with the times, its website had unfortunately been left behind.

Because of the structure of the old site, it had to be updated by the original developers.   This meant meeting Cirencester’s needs were often expensive and time-consuming.  To reflect the Society’s fresh and modern approach, Emma Hooper of Cirencester friendly felt the time had arrived for a change.

Solution

Daniel Plowright of IRUN Bath came highly recommended: Emma contacted him without hesitation.  She knew a proactive supplier was required to help keep up with, and ahead of, the ever-changing market.  Thanks to Daniel’s help, and the user-friendliness of the self-build facility of WebBuildPRO, Emma was able to create a professional new site in just 2 months.

Daniel started by recommending sign-up to a trial site.  He was also able to advise Emma on the many extras which could be used to tailor the site to meet her employer’s needs.  Having suffered frustration and restrictions with the previous site, Emma was pleased to have access to the vast potential and capabilities offered by the WebBuildPRO platform. 

After careful thought Emma decided to start from scratch and bring the website management in-house.  She also transferred the original graphics from the old website, and further developed the branding created by Cirencester friendly’s marketing agency. 

IRUN Solutions made the template changes and worked in collaboration with Cirencester friendly’s marketing agency which advised on colours and designs.  This meant the site was customised to the Society’s exact requirements.  What’s more, Emma found the online website management software quick and simple to use.  It was also ‘unbreakable’ which meant team members with little or no IT knowledge were able to put together a webpage.

Result

With Daniel’s support, Cirencester friendly now has a bespoke website which is modern, professional, and user-friendly.  It reflects the Company’s ethos and future aspirations.

Feedback from IFAs and customers has been extremely positive.  Many of the users, who encountered problems in the past, are now complementing the Society on its new site due to its ease of navigation and professional image.  Emma Hooper’s problems have been solved.  She can now make her own updates, and finds the site intuitive and easy to use.

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Cirencester friendly

"I would definitely recommend IRUN Solutions. The faultless service has greatly boosted my confidence and skills, and the finished product represents Cirencester friendly’s modern and dynamic approach to communication and sales."

Emma Hooper
www.cirencester-friendly.co.uk

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www.cirencester-friendly.co.uk
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Cirencester friendly - the income protection people.
(bespoke template)

© IRUN 2008 - IRUN Business Intelligence – Internet Marketing Strategy & Business Website Design Specialists

 
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